The Candle Fundraisers

The Candle Fundraisers is a new venture that is geared toward youth groups and non-profit organizations that rely on fundraisers to field their teams and add to their day-to-day operating funds. They are primarily focused in northeastern Pennsylvania market from Allentown to Wilkes Barre/ Scranton to Williamsport. Their unique product also allows for a profit range of $5-$9 per candle sold. The individual youth organization gets to set their own sale price.

Situation:
The Candle Fundraisers was looking for a lead generation site to allow them to also provide information. They will need both a local marketing approach that focuses on local search with Google and Yahoo map optimization and a geo-targeted PPC program.

Results:
This site launched in mid-September 2009